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Building Your Lead Gen Agency Part 9
October 14, 2018by Deepak Shukla

DS
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Founder & CEO of Pearl Lemon Group. Three-time TEDx speaker and SEO consultant.
Recently, a reader sent me this message at the beginning of his email:

"Out of all the online gurus who send me their email flows, yours is definitely the most compelling, so respect for you on that." - Ollie
It got me thinking…
What is it about my message that’s “different”? What is it about what I’m saying that sounds different from other “experts”? Why are people resonating so much with what I’m saying, even though I’m not flashing Lamborghinis or stacks of cash like the other gurus?
That’s when it hit me:
My emails sound different because I’m still doing what I’m teaching.
It’s not just that I’ve built a successful lead gen agency. A lot of experts have built successful businesses in the areas they teach in.
What makes me different is that I’m still growing it. I’m still a full time operator at my agency, Pearl Lemon. I’m still going out there and getting new clients myself. I’m still selling clients on lead gen services. I’m still delivering results for them.
Most experts that teach consulting have left their consulting businesses behind. But I’m still doing it.
That’s why my message sounds different.
Because sure, other experts have had success — but over time, they’ve gotten “out of touch” with people who are just starting out.
That’s why a lot of what they teach sounds interesting, but is difficult to actually implement and get results.
They never tell you that you should believe in what you’re selling (before trying to act confident on your sales calls with potential clients).
They never tell you to start with a service that’s easy to learn and deliver (instead of some “hot opportunity" like Facebook ads or Adwords).
They never show you how to automate everything from day 1 after you get your first client (because they don’t know what it feels like to come back home tired after work, and still have to do client work).
Most experts aren’t bad people. I’m sure many of them have good intentions.
But the sad reality is, many of them don’t truly know how to help you because it's been years (or even decades) since they’ve focused full time on actually executing the stuff they’re teaching.
So if you’re finding it hard to figure out how to start or scale up, it’s not your fault. It's hard to find the right people to learn from.
But even though it's not your fault... it is your responsibility.
If you want to do impactful work you love… if you want to make more money… if you want to prove your bosses / parents / friends wrong… if you want the confidence to know that you can make a healthy five figures every month for the rest of your life…
Then it’s on you to make that happen.
And I’m going to give you the advanced training materials to do exactly that in Secrets of a Six Figure Lead Gen Consultant.
I’ll be by your side, walking with you for 16 weeks as you learn how to deliver lead gen end-to-end, understand the simple (but sophisticated) strategies behind crafting outreach campaigns, reach out to clients, close them on consistent monthly retainers (between $1k, $2k, even $5k+ / month), and more.
In fact… you’re literally going to get paid to go through this.
“How?”
If you to go this link and hit “join”, 1 of 3 things is going to happen:
1) You go through the training and coaching, land monthly retainers, and those clients pick up the tab for the program (plus a lot extra).
2) You go through the program, you get stuck and run into some roadblocks, ask me questions on our weekly calls (or via email), and I help you “shortcut” your way past them to your first (or next) retainers. Revenue from your future retainers will pay for the program ten fold.
Or 3) You go through the program, try to do it yourself, ask questions, still somehow can’t figure it out, and then ask me to get clients for you. I go out there and make it happen, send you the work, and your clients still pick up the tab for the program. Or, I refund you (even if you think you "don't have time" -- the guarantee is valid for a full year).
The training doesn't "cost" you anything. Your future clients are paying you to do this.
With no risk to you.
The truth is, the risk isn’t in joining. The bigger risk is NOT joining.
Think about it…
What if you miss out on this opportunity to make a true, no-loss bet on yourself? What if you lose out on an extra $10k / month over the next 6 months? What if you miss the chance to start one of the most "practical" businesses possible? What if you miss out on the opportunity to prove to yourself that you can do this? What if you miss the chance to the prove people who doubted you wrong?
What if you miss out on the opportunity to finally hit the gas pedal on your path to freedom, instead of constantly sitting around trying to figure your sh*t out for months (or even years)?
If you want to build a side (or full time) income stream, hit $10k, $20k, even $30k+ month in record time, and you DON’T already have a step-by-step action plan of how you’re going to get there?
People like Luke (one of my current students) understand that it's more risky NOT to join Secrets of a Six Figure Lead Gen Consultant.
Even though he passed on other "lead gen" trainings in the past, he knew this program was built to be achievable:

If I were starting out today, I wouldn't want to risk missing out on this.
Talk soon,
Deepak
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