Blog

    Notes from the field.

    Adventures, endurance and the discipline behind them — alongside the original life diaries, music, reviews and my day job.

    Business and Careers

    What Search Console Taught Me Across 129 Websites: Impressions Aren’t Customers

    Our owned portfolio earned 7.2% more Google impressions but 8.8% fewer clicks in one settled week. What I would check before calling it growth.

    October 23, 2026Read Article
    Ten Days of Private Military Training in Georgia: My 2015 Photo DiaryAdventure travel

    Ten Days of Private Military Training in Georgia: My 2015 Photo Diary

    My solo portraits, bags, hillside paths and valleys: sixteen photographs from my private ten-day Georgia experience, beside the original diaries.

    October 17, 2026Read Article
    Training for Chicago Marathon While Backpacking Germany in 2009Adventure travel

    Training for Chicago Marathon While Backpacking Germany in 2009

    Munich sunshine, Nuremberg Castle and mismatched laces: my original August 2009 diary of training for Chicago while travelling.

    October 17, 2026Read Article
    Cotopaxi, Ecuador 2009: My Hike and Mountain-Bike Day, Not a SummitAdventure travel

    Cotopaxi, Ecuador 2009: My Hike and Mountain-Bike Day, Not a Summit

    An unreliable jeep, volcanic gravel and glacier scenery: my original June 2009 Cotopaxi day trip, with no summit or exact elevation claim.

    October 17, 2026Read Article
    Uyuni Salt Flats, Bolivia 2009: A 4x4 Trip and the Limits of My SpanishAdventure travel

    Uyuni Salt Flats, Bolivia 2009: A 4x4 Trip and the Limits of My Spanish

    Cold morning running, salt-flat photographs and conversation beyond my vocabulary: a source-led retrospective of my July 2009 Bolivia diary.

    October 17, 2026Read Article
    Adventure travel

    Oslo Marathon, 2011: A Weekend of Racing, Couchsurfing and Adventure

    My surviving Oslo diary records a social weekend around a marathon, not a verified finish time. A source-led 2011 travel retrospective.

    October 17, 2026Read Article
    Ciudad Perdida, Colombia: My Five-Day Trek in 2009Adventure travel

    Ciudad Perdida, Colombia: My Five-Day Trek in 2009

    Four nights, five days: hammock camps, tropical rain and rocky paths from my original May 2009 Colombia diary, revisited without inventing a modern itinerary.

    October 17, 2026Read Article
    Endurance

    100km di Torino 2024: My M35 Win in 11:46:24

    My Torino 100km finish on 9 March 2024: 11:46:24, first M35, eleventh overall and seventh male. Parco Ruffini, verified results and the training story.

    October 17, 2026Read Article
    Endurance

    My First Full Ironman: South Africa 2015 in 15:21:35

    My first full Ironman in Port Elizabeth, 29 March 2015: 15:21:35, bib 235, 1351st overall. Official splits and the original triathlon preparation diaries.

    October 17, 2026Read Article
    Endurance

    Salisbury Plain 50-Mile Ultra: Why I Stopped at Mile 32

    A 2023 return to long-distance running on Salisbury Plain: grass, deep water, exposed heat and a nonfinish at roughly mile 32 of the planned 50.

    October 17, 2026Read Article
    Chicago Marathon 2009: my first marathon, split by splitEndurance

    Chicago Marathon 2009: my first marathon, split by split

    Chicago, 11 October 2009: 4:25:55 net, 4:47:50 gun. The official 5K splits from my archive show exactly where a too-fast first half caught up with me.

    October 16, 2026Read Article
    Barcelona Marathon 2010: my second marathon and a 40-minute improvementEndurance

    Barcelona Marathon 2010: my second marathon and a 40-minute improvement

    Five months after a 4:25 first marathon in Chicago, I ran Barcelona in about 3:45. My race-week diary on gels, a downhill at 21km and heavy legs at 28km.

    October 16, 2026Read Article
    Training for my first marathon while backpacking South America (2009)Endurance

    Training for my first marathon while backpacking South America (2009)

    I committed to the Chicago Marathon and then spent most of the training block backpacking through South America. What that improvised build looked like, and what it cost.

    October 16, 2026Read Article
    Training for my first 100-mile ultra: what changed after 30 marathonsEndurance

    Training for my first 100-mile ultra: what changed after 30 marathons

    After 30-plus marathons, my first 100-miler needed different training. A coach, strength work, hiking and the lessons I shared on the Running Tales podcast.

    October 16, 2026Read Article
    Centurion Running from a finisher's side: SDW100 and Winter Downs 200Endurance

    Centurion Running from a finisher's side: SDW100 and Winter Downs 200

    I finished two Centurion races in 2024: the South Downs Way 100 (22:43:38) and the Winter Downs 200 (69:14:32). What a first-time Centurion entrant should know.

    October 16, 2026Read Article
    Couch to marathon in eight months: a beginner's frameworkEndurance

    Couch to marathon in eight months: a beginner's framework

    I trained for my first marathon in three and a half months and paid for it after 30K. Here is the more patient eight-month shape I would give a beginner now.

    October 16, 2026Read Article
    Cycling Bolivia's Death Road in 2009: my ride down the Yungas roadAdventure travel

    Cycling Bolivia's Death Road in 2009: my ride down the Yungas road

    In July 2009 I cycled down Bolivia's so-called World's Most Dangerous Road. What happened on my ride, and what has and has not changed for riders today.

    October 16, 2026Read Article
    Sierra Negra volcano, Galápagos: my 2009 ride and hike on IsabelaAdventure travel

    Sierra Negra volcano, Galápagos: my 2009 ride and hike on Isabela

    In June 2009 I rode a horse, then walked, to the rim of Sierra Negra on Isabela Island in the Galápagos. What I saw, and what to know before you go now.

    October 16, 2026Read Article
    La Senda Verde, Bolivia: volunteering at an animal refuge in 2009Adventure travel

    La Senda Verde, Bolivia: volunteering at an animal refuge in 2009

    After the Death Road I stayed on at La Senda Verde, a Bolivian refuge for mistreated and illegally kept animals. My 2009 diary, retold with today's caveats.

    October 16, 2026Read Article
    The back way to Machu Picchu in 2009: bikes, jungle and railwayAdventure travel

    The back way to Machu Picchu in 2009: bikes, jungle and railway

    In June 2009 I reached Machu Picchu the long way: a bike descent towards Santa Teresa, days of jungle trekking and a walk along the railway line.

    October 16, 2026Read Article
    Hitchhiking from London to Tallinn in 2011: 7 days, 8 borders, 1,120 milesAdventure travel

    Hitchhiking from London to Tallinn in 2011: 7 days, 8 borders, 1,120 miles

    In July 2011 I hitchhiked from London to Tallinn: seven days, eight borders, about 1,120 to 1,200 miles. Truckers in Dover, a shared car from Berlin and nights in stations.

    October 16, 2026Read Article
    From Deloitte tax consultant to rapper: why I left in my early twentiesMusic

    From Deloitte tax consultant to rapper: why I left in my early twenties

    In my early twenties I resigned from Deloitte's tax graduate scheme, during the recession, to rap and build a recording studio in my parents' house.

    October 16, 2026Read Article
    Starting an independent studio and label-style business: what I learnedMusic

    Starting an independent studio and label-style business: what I learned

    Deep Impakt Recordings began as a studio in my parents' house. The lessons I would pass on to anyone starting an independent music business, studio or label.

    October 16, 2026Read Article
    How to become a rapper: lessons from recording around 150 songsMusic

    How to become a rapper: lessons from recording around 150 songs

    I rapped as Deep Impakt from my teens, battle rapped, left Deloitte to do it properly and recorded around 150 songs. What that taught me, honestly.

    October 16, 2026Read Article
    Winter Downs 200 (2024): my 200-mile race and the logistics behind itEndurance

    Winter Downs 200 (2024): my 200-mile race and the logistics behind it

    My verified Winter Downs 200 finish: 69:14:32, 18th overall, bib 167. Public checkpoints and crew-supported planning, clearly separated from race memories.

    October 16, 2026Read Article
    My First 100-Mile Ultramarathon: South Downs Way 100 in 22:43:38Endurance

    My First 100-Mile Ultramarathon: South Downs Way 100 in 22:43:38

    My South Downs Way 100 result: 22:43:38, 126th overall, bib 561. Official checkpoints, elapsed-time analysis and the comparison with Winter Downs 200.

    October 16, 2026Read Article
    How I moved from marathons to ultramarathons and IronmanEndurance

    How I moved from marathons to ultramarathons and Ironman

    My route from a first Chicago marathon to Madeira, Ironman and 100- and 200-mile finishes, with original diaries and honest limits on the chronology.

    October 16, 2026Read Article

    How To Train for an Ultra Marathon

    September 14, 2026Read Article
    Digital Marketing Agency Revenue Models: The Ultimate Guide for Agency Founders

    Digital Marketing Agency Revenue Models: The Ultimate Guide for Agency Founders

    Scale your digital agency to 7-figures by selecting the right pricing model. Here is a deep dive into retainers, value-based, project, hourly, and hybrid models.

    June 30, 2026Read Article
    Leaving London Behind: The Personal Struggle and Unexpected Joy of Starting Fresh in ItalyNews

    Leaving London Behind: The Personal Struggle and Unexpected Joy of Starting Fresh in Italy

    February 2, 2026Read Article
    EmailBook A Call