Deepak Shukla

Founder & CEO, Pearl Lemon Group

British-Indian founder of Pearl Lemon Group, based in Piedmont, Italy. Endurance athlete and author of first-person ultramarathon, Ironman, Muay Thai and adventure stories. Completed Alpha and Bravo Army preparation, unit-linked applicant sessions and an assessed preparatory weekend; did not progress to the formal SAS selection course or qualify as an operator. Leads group strategy and operations; specialists deliver client work.