AWARD-WINNING GOOGLE SEARCH CONSOLE EXPERT
The Google Search Console is your hotline to Google. I’ll show you how to make the most of it to boost your site and your bottom line.
HEY! IT’S DEEPAK SHUKLA HERE.
And I’ve been working with Google Search Console for the past 10 years now. Over that time, I’ve created processes that have done wonders for my clients and their businesses. From URL inspection to indexing, let me optimize your Search Console!
WHAT IS GOOGLE SEARCH CONSOLE?
Google Search Console – formerly known as Google Webmaster Tools – is a VITAL tool that all business owners and digital marketers should know and have. It’s a web service provided by Google that offers a wealth of tools and resources that allow you to monitor your site performance. It is also the only way that Google will ever share information about manual actions taken against your site and offer its suggestions for improvement. Being actively connected to and making daily use of the Search Console is one of the most important things any website owner should do.
And the best part is, Google Search Console is FREE.
HERE ARE SOME THINGS YOU CAN EXPECT FROM ME:
- Determine how Google currently views your site
- Identify and address site visibility issues
- Propose processes to improve click-rate and site views
- Provide consistent updates regarding site progress
- Constantly apply new, relevant tactics to help you ‘please’ Google
MY JOB IS TO ENSURE THAT YOUR WEBSITE ACHIEVES HIGH VISIBILITY AND SERPS RANKINGS.
How do I do this? There are a lot of things I keep top of mind when working on your Google Search Console campaign. These are just a few of them.
Sitemap Management: A good sitemap is essential if you want search bots to crawl and index your site correctly. I will ensure that your site has an efficient XML Sitemap generator in place and that it makes regular submissions to help get new content noticed.
Keyword Research: Together we’ll go over your current keyword strategy and, with the help of the data in the Google Search Console and my expertise, ensure it’s the best it could possibly be.
Ensure Mobile Compatibility: Google’s SERPs results are now ‘mobile first’, so a site has to be mobile friendly or risk becoming almost invisible in the SERPs. I’ll help you take the advice offered in the Google Console for your site and implement it the right way.
Understand and Implement New Search Friendly Features: Google is trying to ‘build a better Internet’, and they have an ever increasing number of things they want to see from a site in order for it to rank well. I’ll help you understand the suggestions Google is making for your site and then help you implement them.
GOOGLE SEARCH CONSOLE FAQs
What’s the difference between Search Console and Analytics?
A simple answer is that Google Search Console is a tool designed to report on how search engines interact with your site, whereas Analytics reports on how visitors interact with your site.
How Do I Add My Site to Google Console?
There are several ways to verify that you own a site, which is the only way to add it to your Search Console:
- HTML file upload
- Domain name provider
- HTML tag
- Google Analytics tracking code
- Google Tag Manager container snippet code
What Does a Google Console consultant do?
A Google Console consultant can help you make sense of all the information in the Console and show you how to put it to best use to improve your website’s performance.
Why hasn’t my site been crawled yet?
The most likely reasons are that the site is too new, or the overall design makes crawling and indexing difficult.
I made changes to one of my pages, why are those changes not showing in search yet?
The most likely reasons are that the site is too new, or the overall design makes crawling and indexing difficult.
Can I make Google recrawl my site faster?
Yes, by using the Fetch as Google tool in Google Search Console.
I have removed some spammy content from my site. How can I let Google know?
Submit a reconsideration request directly through Search Console.
What’s the best way to obtain backlinks?
Create compelling content that people want to consume and link to, and maintain quality content with no unnatural links.
How can I make my images appear in Google Images?
Add descriptions and alt text to your images to make crawling them easier.
Does purchasing ads help with my site’s ranking?
No, Google’s advertising programs are completely separate from their search results.
What’s a cached page?
Google stores a copy of a recent version of a page, known as the cached copy, which you can view if the current page is unavailable.
How can I add a sitemap?
From the Search Console dashboard, go to Crawl > Sitemaps and click “Add/Test Sitemap”.
What is Robots.txt?
It’s a text file that instructs web robots how to crawl pages on your site.
How can impressions help me rank higher?
Impressions provide valuable information such as CPC rates and engaging keywords. Consulting with an expert can help you act on these insights.
