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    Measure What Matters by John Doerr

    April 13, 2021by Deepak Shukla
    Measure What Matters by John Doerr
    DS
    ·
    Founder & CEO of Pearl Lemon Group. Three-time TEDx speaker and SEO consultant.
    Measure What Matters by John Doerr - Notes Click this link to purchase from Amazon Click this link to purchase from Audible Measure What Matters by John Doerr - Notes Deepak Shukla’s Notes On Measure What Matters by John Doerr - Notes: Hey guys, I finished reading this book on the 10th of January 2021. Here’s a synopsis of the book I grabbed from Amazon: “Legendary venture capitalist John Doerr reveals how the goal-setting system of Objectives and Key Results (OKRs) has helped tech giants from Intel to Google achieve explosive growth—and how it can help any organization thrive.” [convertful id="197358"] And here are the actual notes I took whilst I was listening to this on Audible:
    • At any given time, some significant % of people are working on the wrong things
    • Keep firing yourself from jobs (important for founders)
    • Have more wood behind fewer arrows
    • Key results focus on output - pair quantity with quality
    • Pair key results
    • Focussing and committing to priorities
    • It is our choices that determine our path and who we are far more than our abilities
    • Understand if you tell everyone to head across Europe, than some will start in France, others in Spain and Germany and won't be united
    • Build an internal enemy for us to compete against
    • Pillars of OKRs
    1. Less is more
    2. Important to strive for a goal that's immediately beyond your grasp
    3. Tools are not a weapons
    • Sales are the most important part of a business
    • Every single person should have quarterly OKRs
    • The what and the how
    • Stressing output is the key to increasing productivity
    • Peter Drucker is someone to read up on
    • It almost doesn't matter what you know. It's what you can do
    • What do we need to get done fast, and who is working on it?
    • Produce a what matters to Pearl Lemon 1-2 pager to share with all
    • Specifically, higher + harder goals produce better performance
    • E.g. Key result number 1 = I finish my presentation on time; 2 = we would create a sample set of quarterly OKRs
    • Objectives can be rolled over - key results evolve over a year
    • It's not a key result unless it has a number
    • OKRs - objectives and key responsibilities
    • Ideas are easy - execution is everything
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