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    How to Start, Run, & Grow a Successful Restaurant Business: A Lean Startup Guide by Tim Hoffman

    March 31, 2021by AliY
    How to Start, Run, & Grow a Successful Restaurant Business: A Lean Startup Guide by Tim Hoffman
    A
    By AliY
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    Founder & CEO of Pearl Lemon Group. Three-time TEDx speaker and SEO consultant.
    How to Start, Run, & Grow a Successful Restaurant Business: A Lean Startup Guide by Tim Hoffman - Notes Click this link to purchase from Amazon Click this link to purchase from Audible How to Start, Run, & Grow a Successful Restaurant Business: A Lean Startup Guide by Tim Hoffman - Notes Deepak Shukla’s Notes On How to Start, Run, & Grow a Successful Restaurant Business: A Lean Startup Guide by Tim Hoffman : Hey guys, I finished reading this book on the 10th of January 2021. Here’s a synopsis of the book I grabbed from Amazon: “In this book, you will realize why your concept and theme are critical. Factors to include in a business plan. How to start your restaurant, how to grow and how to be successful. It is a detailed guide that will guide you through the process.” And here are my actual notes I took whilst I was listening to this on Audible:
    • Google what's trending in food in 2021
    • 12 choices of food are enough. Want to be known for your signature dishes
    • Have a ribbon cutting, give speeches, free food whole night. Chef cooking live in front of everyone
    • Grand opening once everything tested - ONLY do this when ready and all issues resolved - invite food editors magazine editors local government
    • Closed tasting and testing. Then pre-opening (open doors don't tell anyone) for 2 more weeks to improve more issues
    • 3 types of money required from bank - seed money (starting out) growth money (scaling) harvest money (when an investor wants their cash out of business)
    • Pot belly sandwich works - ended up public company
    • Repurpose menu items we already have
    • Franchise.city.com
    • Jason's Deli Google
    • Look up chicken fillet success story and franchise model
    • Look up chainstoreguide.com
    • Think about local competition who your target market is and what you can add to the area that there would be a market for
    • Unique owner - how do you want to have a unique concept and stand out from people around you
    • Google casual restaurants, fast casusal, fine dining, variations (BBQ house, cafe, coffee house , destination, family house, ethnic, table top cooking, popup, pub, food truck, tepanyaki style, brasserie/bistro, buffet, catering
    • Analyse Industry trends eg like 5 guys (this segment currently fasting growing segment)
    • What do you like about them? What keeps you coming back?
    • Which restaurants do you go to each week and why?
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